https://www.thatchersnyder.xyz/about daily 0.75 2021-07-06 https://images.squarespace-cdn.com/content/v1/5faae53babdac8648c041359/1605747377214-28D3E6VTB7RJYIV67QCB/IMG-0254.jpg About https://www.thatchersnyder.xyz/home daily 0.75 2021-02-15 https://images.squarespace-cdn.com/content/v1/5faae53babdac8648c041359/1613424128440-H4QYDW9DTDC7RNJ5CXU7/IMG-0244.jpg Home https://www.thatchersnyder.xyz/artists-television-access daily 0.75 2020-11-21 https://images.squarespace-cdn.com/content/v1/5faae53babdac8648c041359/1605499896204-C5KNYKM16CVUF0BF5R06/Screen+Shot+2020-11-15+at+11.11.29+PM.png Artists' Television Access - Project Goals To provide ATA’s patrons with direct access to showcased work. To create a submissions system that encourages artists to submit. https://images.squarespace-cdn.com/content/v1/5faae53babdac8648c041359/1605500736137-17JQFKYWWFQL5RPGELHQ/Screen+Shot+2020-11-15+at+11.25.31+PM.png Artists' Television Access https://images.squarespace-cdn.com/content/v1/5faae53babdac8648c041359/1605501183039-7HD2FBE8GE6FHFQS5ZL8/Screen+Shot+2020-11-15+at+11.32.59+PM.png Artists' Television Access https://images.squarespace-cdn.com/content/v1/5faae53babdac8648c041359/1605501959100-7FO8LQBOCIN6AW5YR3A8/sfmoma.jpg Artists' Television Access https://images.squarespace-cdn.com/content/v1/5faae53babdac8648c041359/1605502080879-SW88GUUMFKYRJ1CKLTZ9/deyoung.jpg Artists' Television Access https://images.squarespace-cdn.com/content/v1/5faae53babdac8648c041359/1605502446887-F4D819J3TP0ES494MS8A/Screen%2BShot%2B2020-11-15%2Bat%2B11.53.22%2BPM.jpg Artists' Television Access - After checking out other sites, we interviewed a group of artists, who educated us about the individual emotional and psychological aspects of the submissions process. From these interviews we were able to identify specific pain points for the artists who would potentially submit work to ATA. One major problem in submissions was the feeling, shared across all our interviewees, that they were all competing to place work. And that the submissions process operated as a referendum on the quality of their art. https://images.squarespace-cdn.com/content/v1/5faae53babdac8648c041359/1605648795226-4QOPT0PYVCYEN7YCDBU0/clippy+crop.jpg Artists' Television Access https://images.squarespace-cdn.com/content/v1/5faae53babdac8648c041359/1605650898017-26LBQSUS1XNJUKRCEE2P/Screen+Shot+2020-11-17+at+5.08.14+PM.png Artists' Television Access - Navigation The first frame in our flow provided artists with a description—visual and verbal—of ATA’s submissions process. The first word, a friendly ‘Hello!’, coupled with the steps to be completed, creates a feeling of security, of safety for submitters. We have charted out the deep water for them. They know now: there are no dragons here. https://images.squarespace-cdn.com/content/v1/5faae53babdac8648c041359/1605503074813-850PNXH6LLTARCN35DP9/Screen%2BShot%2B2020-11-16%2Bat%2B12.03.52%2BAM.jpg Artists' Television Access - Validation The personal, and highly emotional, nature of artistic creation demands an emotionally engaging submissions process. Along with our friendly ‘Hello!’, we provided multiple other messages of validation, as well as modes of peer-based address (‘homie,’ ‘pal,’ etc.), which were intended to set the submitting artists at ease. We did not want these artists to feel judged by the process. We wanted them to feel encouraged, and accepted. https://images.squarespace-cdn.com/content/v1/5faae53babdac8648c041359/1605503352097-Q17FVXYWSIHD295GVWQ6/Screen+Shot+2020-11-16+at+12.09.05+AM.png Artists' Television Access - Illustrations We also added a number of illustrations to the homepage and the submissions process. This provided the artists with a human avatar, so that they did not feel alone navigating through the submissions flow. https://www.thatchersnyder.xyz/resume daily 0.75 2020-11-19 https://images.squarespace-cdn.com/content/v1/5faae53babdac8648c041359/1605817769577-GK93XRG2W5JBSOUSCOCF/ux+resume+jpg.png Resume https://www.thatchersnyder.xyz/home-1 daily 1.0 2026-02-24 https://images.squarespace-cdn.com/content/v1/5faae53babdac8648c041359/055bbed4-5ccd-4974-8c15-855de8c58649/Screenshot+2026-01-19+at+3.57.14%E2%80%AFPM.png https://images.squarespace-cdn.com/content/v1/5faae53babdac8648c041359/9a7e25c0-b420-4314-84c2-2714a2f008d9/Slide+16_9+-+1.png https://images.squarespace-cdn.com/content/v1/5faae53babdac8648c041359/1613424818657-4JROSPNH8Q1U2LDGOUBW/IMG-0244.jpg Work https://images.squarespace-cdn.com/content/v1/5faae53babdac8648c041359/1626295971707-J6J5NILBK2MZUMJPLHAH/Pom+Pom+graphic.png Work - POM POM Vegetarian Restaurant Site Design. https://images.squarespace-cdn.com/content/v1/5faae53babdac8648c041359/1614365228638-2ZU2FRHBECOJTU2JGO5T/lunchclub+logo.png Work - Lunchclub A bad email, reborn as something better. https://images.squarespace-cdn.com/content/v1/5faae53babdac8648c041359/1625261129393-Y6BWIIRBW8CG1892M8TP/Zeus+Logo.png Work - Zeus Logics Design System for a customs and import portal. https://images.squarespace-cdn.com/content/v1/5faae53babdac8648c041359/1610394432657-2MTWHO2HVXLBXQ70QMKE/55ddd4104900459.Y3JvcCwxMzM0LDEwNDMsNDIsMA.png Work - Give InKind Destigmatizing support for those in need. https://images.squarespace-cdn.com/content/v1/5faae53babdac8648c041359/1605036079628-XK5TZ7GJ5QRJYBV4Q4JH/Screen%25252BShot%25252B2020-11-10%25252Bat%25252B2.15.38%25252BPM.jpg Work - ARTISTS’ TELEVISION ACCESS Submissions design for a community arts space. https://www.thatchersnyder.xyz/figma-art daily 0.75 2020-12-15 https://www.thatchersnyder.xyz/give-inkind daily 0.75 2021-07-06 https://images.squarespace-cdn.com/content/v1/5faae53babdac8648c041359/1610463805208-ZEGJNFWYX925BJOSAIVO/image-asset.jpeg Give InKind - Supporter True to their name, the supporter enlists Give InKind to provide… support. For a friend, a family member, a loved one in need. The supporter is focused on function, on action. They want to do something, anything, to alleviate the suffering of those whom they love. They feel, of course, the pain they perceive in others. And they want to help. All they want to do is help. https://images.squarespace-cdn.com/content/v1/5faae53babdac8648c041359/1610463919909-1VS6ZAETHJU2NC75XOXG/image-asset.jpeg Give InKind - Recipient Unfortunately, the recipient doesn’t want their supporters’ help. They may need their help, sure. But they’re forced to it by financial, temporal, practical necessity. Asking for help feels shameful. Needing help feels worse. The recipient, in the end, hates help. They wish it away. They will avoid soliciting support from even their closest relatives, because the recipient wants to stand, as we all want to stand, on their own. Unsupported. https://images.squarespace-cdn.com/content/v1/5faae53babdac8648c041359/1610469852950-FC3FZCSF1BOTLDBEIJNE/Screen+Shot+2021-01-12+at+11.44.07+AM.png Give InKind - Language: an obstacle. The majority of InKind pages (80% or so) are created by supporters who pass the pages on to recipients. As such, the supporter who creates an InKind page is not the same as the recipient who ‘owns’ the page. “Create Your Page” is a misdescription of 80% of Give InKind’s onboarding activity. Ditto for the tagline: “Free tools to help you coordinate support—all in one place.” The same goes for: “What email address would you like to use to manage your page?” These misdescriptions continue throughout the onboarding flow. They can mostly be fixed by editing out a single word: You. https://images.squarespace-cdn.com/content/v1/5faae53babdac8648c041359/1610474144174-Z165BDUCS4P0CF1FO6DY/Screen%2BShot%2B2021-01-12%2Bat%2B12.53.46%2BPM.jpg Give InKind - Function: an obstacle The current Give InKind onboarding process provides a toggle, and a description of each function, but does not allow the supporter or recipient to interact with these functions prior to completing the onboarding process. In the current flow, the supporter and recipient can only see the relative value of an InKind page after they have already created it. There exists a gap between the point at which the recipient and supporter make a choice, and the point at which that choice’s value is demonstrated. The supporter is more amenable to this gap than the recipient. The supporter values speed: a toggle is speedy. The recipient doesn’t care about speed. Instead, the recipient values agency, independence, control. This gap breeds anxiety, frustration. It does not promote agency, nor a sense of control. https://images.squarespace-cdn.com/content/v1/5faae53babdac8648c041359/1610476453616-KA6SIG8JSK6T293YTOKW/Screen+Shot+2021-01-12+at+1.34.10+PM.png Give InKind https://images.squarespace-cdn.com/content/v1/5faae53babdac8648c041359/1610477761349-L5HIAHSNGMYUO3OV6661/Screen+Shot+2021-01-12+at+1.55.56+PM.png Give InKind - Acknowledgment Acknowledging the recipient’s feelings helps establish trust between the recipient and Give InKind. Asserting the recipient’s control promotes the recipient’s sense of control over the Give InKind process, and, by extension, over the support they receive. Describing an InKind page’s purpose tells the recipient why they should use an InKind page, and reinforces the recipient’s desire to receive support. This prepares the recipient—emotionally and mentally—for the onboarding flow that follows. The copy is meant to encourage the recipient to act on his own behalf https://images.squarespace-cdn.com/content/v1/5faae53babdac8648c041359/1610478319297-FH1ZW3GUXLSM54YGHLRX/Screen+Shot+2021-01-12+at+2.05.13+PM.png Give InKind - Privacy Privacy and agency go hand in hand. Agency, at its core, is the recipient’s ability to affect his surroundings. Here, the recipient’s surroundings equate to his community—to whom he allows to interact with his InKind page, or whom he allows to see his requests for help. Privacy is social. It’s a response to fear, shaped by a selective sense of trust. Before providing the recipient with Give InKind’s privacy settings, my team and I wanted the recipient to think intentionally about trust. This provides him the emotive reason for choosing what he wants from his space. https://images.squarespace-cdn.com/content/v1/5faae53babdac8648c041359/1610478923177-Y0KM4FAIB1FP4KRWWH6U/Screen+Shot+2021-01-12+at+2.15.18+PM.png Give InKind - Function We wanted to provide the recipient the immediate ability to manipulate and control the functions of their InKind page, so that they could get an immediate sense of how an InKind page worked, and how it could benefit them. We also wanted to provide the recipient with a sense of who else would be interacting with these functions. https://www.thatchersnyder.xyz/lunchclub daily 0.75 2021-07-06 https://images.squarespace-cdn.com/content/v1/5faae53babdac8648c041359/1625584300876-4VMRK1AHDCE1AX2BBE59/Lunchclub_logo.png Lunchclub - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5faae53babdac8648c041359/1614368249847-TR7JGPTVKD0QWZEJ67OQ/Lunch+Club+Message.png Lunchclub https://images.squarespace-cdn.com/content/v1/5faae53babdac8648c041359/1614369320112-WZ4USXU67PYS3IIXRMT1/full+edits+LC+2.png Lunchclub https://images.squarespace-cdn.com/content/v1/5faae53babdac8648c041359/1614619633612-BQ844R14LCHCMO325TMX/after+letter.png Lunchclub https://images.squarespace-cdn.com/content/v1/5faae53babdac8648c041359/1614620240249-X7G6EFCOR2OAAVDLREFS/SI+Letter.png Lunchclub https://www.thatchersnyder.xyz/writing daily 0.75 2021-04-30 https://images.squarespace-cdn.com/content/v1/5faae53babdac8648c041359/1619802665556-NB4CSYVKTXI5MU9APJ6K/microinteractions.png Writing https://images.squarespace-cdn.com/content/v1/5faae53babdac8648c041359/1619802933156-8A42R2LJPPLV3R8UBK5G/Top+15+Skills.png Writing https://www.thatchersnyder.xyz/resume-1 daily 0.75 2021-07-08 https://images.squarespace-cdn.com/content/v1/5faae53babdac8648c041359/1625756836445-A4AMVGJLTZ3EZOKEHO1E/UX+Resume+5+%281%29.png Resume - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.thatchersnyder.xyz/pom-pom daily 0.75 2021-07-14 https://images.squarespace-cdn.com/content/v1/5faae53babdac8648c041359/1625593657796-ANI59QTB80T47ZDVRMT5/radish+draft+landscape.png Pom Pom Site Design (All graphics and assets designed by me in Figma.) https://images.squarespace-cdn.com/content/v1/5faae53babdac8648c041359/1625675446564-IGJ0VQIRK7T0IXEFLYIN/Research+Graphic+POM+POM.png Pom Pom Site Design - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5faae53babdac8648c041359/1625675031181-JJVW7WWK4IH3WSUYFHQU/Persona+%E2%80%94+Jill+Practical+Vegetarian.png Pom Pom Site Design https://images.squarespace-cdn.com/content/v1/5faae53babdac8648c041359/1625675096087-XP7ZRY42JNY6INFFVRV8/Jill+Journey+Map+%E2%80%94+Pom+Pom.png Pom Pom Site Design - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5faae53babdac8648c041359/1625675069823-QDZCJ3BRA8Y2EG9SIFKU/Persona+%E2%80%94+Tom+Ethical+Omnivore.png Pom Pom Site Design https://images.squarespace-cdn.com/content/v1/5faae53babdac8648c041359/1625675125315-L6X0C8GL4ZO54ZN6EWKK/TOM+Journey+Map+%E2%80%94+Pom+Pom.png Pom Pom Site Design - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5faae53babdac8648c041359/1625754288982-R06LLE9PUD0J1R7FHDFJ/blackbird+pic+2.png Pom Pom Site Design https://images.squarespace-cdn.com/content/v1/5faae53babdac8648c041359/1625754220196-WVILYX2I1OMKOK12ARLH/HipCityVeg+pic.png Pom Pom Site Design https://images.squarespace-cdn.com/content/v1/5faae53babdac8648c041359/1625754714614-HQXQ6KPONOMXGBPX0J5X/Comp+analysis+graphic+POM+POM+1.png Pom Pom Site Design - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5faae53babdac8648c041359/1625782514707-8MKS4CP48E2KZY8YSBRS/market+pom+pom+graphic+3.png Pom Pom Site Design - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5faae53babdac8648c041359/1626111486493-1HDJN7B8NV2AB47VD6CU/Color+System.png Pom Pom Site Design - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5faae53babdac8648c041359/1626111855010-IW0YD8228N1XPZH48WW6/Text+styles.png Pom Pom Site Design - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5faae53babdac8648c041359/1626125968131-2WJ3OSZJPH3MU0QQM9MH/Design+Atoms+%281%29.png Pom Pom Site Design - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5faae53babdac8648c041359/1626125392948-CC81QKXOHYYOZZWQHRVS/loading+bar+%281%29.png Pom Pom Site Design - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5faae53babdac8648c041359/1626293809479-Z7N7ZDFXBY44XKDCRN6O/About+wireframe.png Pom Pom Site Design https://images.squarespace-cdn.com/content/v1/5faae53babdac8648c041359/1626293850000-GMH1DVWO2S87G64O0GUF/Menu+Wireframe.png Pom Pom Site Design https://images.squarespace-cdn.com/content/v1/5faae53babdac8648c041359/1626294258600-NQTF4S35XPKH0961XPSH/Safety+Radish+%281%29.png Pom Pom Site Design https://images.squarespace-cdn.com/content/v1/5faae53babdac8648c041359/1626294846401-QB2Q5YB4B7VPBSO4DM1B/Eggplant+shadow.png Pom Pom Site Design https://images.squarespace-cdn.com/content/v1/5faae53babdac8648c041359/1626295074205-RAH38GCXWGNEGQF5OPO2/pom+pom+cannon+%281%29.png Pom Pom Site Design - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.thatchersnyder.xyz/content-tags daily 0.75 2025-07-12 https://images.squarespace-cdn.com/content/v1/5faae53babdac8648c041359/877b4966-ef3d-4c8e-91cb-7836281907a9/1c2844c9f53458eec0562b60e7b47b519d47f2fa.png https://images.squarespace-cdn.com/content/v1/5faae53babdac8648c041359/53111a05-c7bd-42a2-bbed-4f2d8ad63c35/1c2844c9f53458eec0562b60e7b47b519d47f2fa.png https://images.squarespace-cdn.com/content/v1/5faae53babdac8648c041359/84863cb1-b3a7-420e-9057-d47c60c8c9ae/29936589a7317d8390c56959e10402f5911fef65.png https://images.squarespace-cdn.com/content/v1/5faae53babdac8648c041359/18f39895-e257-4bf9-93b0-57716766ab57/fa37a875180114a08a6b421bbc9af2c83d9df489.png https://images.squarespace-cdn.com/content/v1/5faae53babdac8648c041359/97b7805e-82a7-4be1-80c4-a7bf15d55c08/Slide+16_9+-+11.png https://images.squarespace-cdn.com/content/v1/5faae53babdac8648c041359/f32508f1-ef75-486a-8adc-313833f5306c/Slide+16_9+-+12.png https://images.squarespace-cdn.com/content/v1/5faae53babdac8648c041359/634add93-55db-46c8-bc51-c18d797e0610/c4b36b4646aa5f764f3cba30b046de4733509a76.png https://images.squarespace-cdn.com/content/v1/5faae53babdac8648c041359/6bd526d2-e6e0-4616-9525-5fa10ed8c5d5/923d027f33adae4260842beeb0d382c39ecdc4f5.png https://www.thatchersnyder.xyz/presentation-page daily 0.75 2026-01-19 https://images.squarespace-cdn.com/content/v1/5faae53babdac8648c041359/10267fa5-bf8f-4ec5-bc41-e9944dce757b/1465.png https://images.squarespace-cdn.com/content/v1/5faae53babdac8648c041359/055bbed4-5ccd-4974-8c15-855de8c58649/Screenshot+2026-01-19+at+3.57.14%E2%80%AFPM.png https://images.squarespace-cdn.com/content/v1/5faae53babdac8648c041359/794ad5a3-92f5-4d45-93ac-7bf8618c6c3c/Screenshot+2026-01-19+at+3.19.27%E2%80%AFPM.png https://images.squarespace-cdn.com/content/v1/5faae53babdac8648c041359/49f16331-a484-40ed-a1a6-817e9529d347/Screenshot+2026-01-19+at+4.13.12%E2%80%AFPM.png https://images.squarespace-cdn.com/content/v1/5faae53babdac8648c041359/16e0dd8c-a3f5-424d-b1b5-a2f7f8bffca4/Screenshot+2026-01-19+at+4.26.08%E2%80%AFPM.png https://images.squarespace-cdn.com/content/v1/5faae53babdac8648c041359/1133e994-88c0-447b-b4a5-f1f86a202b6d/Screenshot+2026-01-19+at+4.26.56%E2%80%AFPM.png https://images.squarespace-cdn.com/content/v1/5faae53babdac8648c041359/6cac56a6-64fd-47bc-a49b-c62d21ff1dfd/Screenshot+2026-01-19+at+4.28.35%E2%80%AFPM.png https://images.squarespace-cdn.com/content/v1/5faae53babdac8648c041359/beca1945-d795-4ddc-9e94-a70b5392e436/1465.png